Posts Tagged ‘Social media’

New Study: 6 Trends in Digital and Mobile Communications for College Admissions in 2011

Categories: Admissions Advice

6digitalMobileTrendsWith the pervasiveness of social media, location-based tools, and mobile communications, it can sometimes be a challenge for admissions professionals to keep up.

The new white paper provides insights into 2011 and 2012 high school grads’ college search preferences and where colleges are actually focusing their resources.

Findings show that mobile and video are on the rise, though traditional channels such as mail and e-mail remain the cornerstone of admissions communications. Above all, getting it right in the mobile space will be of utmost importance in 2011.

View the white paper to find out about the 6 trends.

A picture’s worth a thousand words!
View these trends in our new infographic.

Can Facebook Affect Your Grades?

Categories: College Life

How many hours a day would you say you spend on Facebook?  If you actually logged your hours Facebook-ing, you might be frightened to realize the amount of time you spend on the social networking site. But it’s not just Facebook. There’s Twitter, Reddit, Foursquare, that kid in your history class’s obscure blog about stingrays.  You’ve got places to be, people to see! At least, online you do.

So what’s the effect that social media has on students?

According to, there are some negative effects of students who pair studying with Facebook.  In fact, students who do this specific type of multitasking earned 20% lower grades than their peers who were able to focus on their homework without the distraction.

If being online so frequently can affect grades, who knows what effect it may have on other things, like your relationships, your health and getting down to business on that college search or job search!

Do you think Facebook or other social media are affecting your study habits or grades? Comment and share your thoughts!

For Students, What Is the Facebook Effect on Grades-

Does Updating Your Facebook Status Make You a Happier College Student?

Categories: College Life

update statusThat’s a ridiculous question…but does it?

Considering how often college students–or college-bound students, or middle schoolers or even toddlers–are on Facebook or other social networks, most people would assume time spent surfing the waves of the World Wide Web would have a negative effect on a person.  That’s not necessarily the case.

According to eCampus News, a recent study at Cornell University demonstrated that of three groups of students–one group with a blank computer screen, one group with a mirror in the place of a computer screen, and one with access to Facebook, the college students who were able to log in to Facebook and update their status provided significantly more positive feedback about themselves later on during the study.

Researchers believe these findings to come from the possibility that the students who were able to log in to Facebook were able to put their best face forward.  After all, we have control over whatever status we type in.  On the contrary, the students who had to look into the mirror were forced to look at their actual selves, no masks.

The ability to edit your profile to make it say exactly what you want and a choose a profile picture to reflect exactly how you wish to express yourself makes people feel better about themselves because they get to show the people on their social network the image they purposefully construct.

Does updating your status make you happier?  What would you think makes college students happier?