Posts Tagged ‘job search’

How to Use Social Media Effectively

Categories: College Life
How to Use Social Media Effectively


Social Media: web and mobile technologies that promote interactive communication between communities, companies, groups, and individuals. Social media sites include everything from Facebook to Twitter, LinkedIn to YouTube, Flickr to Pinterest, and many more.

As a college student, you may use social media sites for fun and entertainment at first. Facebook is an extremely popular way to get to know fellow students you meet around campus.

However, you are also entering a new stage in your life. What you say, do, type, and post online carries weight and can follow you for years down the road. It is important to be savvy as you navigate the online world of social media.

Remember that you may be a college freshman now, but in four years you will be a college graduate competing with the rest of the world for a job. Before graduation, you will probably apply for internships. Employers are not strangers to social media and can easily look up your online profiles if they so choose. Stay one step ahead and protect yourself from potential pitfalls of social media.


  • Don’t hide behind your computer. When you type comments or blog personal feelings from the safety of your living room, make sure they are things you’d say in real life, too.
  • Don’t post questionable photos. Photos of students partying or making crude poses might be funny in the moment, but if they go up on your Facebook timeline, they will reflect on who you are and how you spend your time.
  • Don’t go overboard. This applies to any student currently internship or job hunting. If you post too frequently or bombard your contacts with information, this may turn them off to the prospect of being connected to you.


  • Be yourself! Just because you are wary of what you post doesn’t mean you have to turn into a drone. Maintain your personality on your online profiles! People use social media to get to know you as much as they can before they meet you. Keep that concept in mind when interacting online. Use it to your advantage.
  • Watch the time. Use social media, then take a break. The world outside awaits! Also, when contacting potential employers, be mindful of the time of day. Sending an email at 2am might give off the impression that you are a night owl. This is not necessarily good or bad – just be mindful that they may interpret it one way or the other.
  • Take your time. If you are about to post something in the heat of an intense moment, save it as a draft or come back later. Again, once it’s out there, it’s out there!

Social media can definitely be harnessed to help you find work and meet amazing people. Use it to your benefit, not to destroy your stellar reputation.

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Top 3 Places for College Students to Network

Categories: College Life
Networking for College Students


You’ve probably heard before that to make it in the professional world, it’s not always about what you know, but who you know. Making connections is important in today’s job market. But how can you make these connections when you’re still in school? It’s not as hard as you might think. Check out these tips on how you can network, even as a busy college student!

Career Fairs

Just about every college has at least one career fair each semester, and you don’t have to be on the cusp of graduation to attend. Right at the tips of your fingers, on your own college campus, you have the chance to meet your future employers. Stop by the tables you’re interested in, introduce yourself, and try to make a solid impression. Once you have their contact information, you can start building a relationship by sending them an email within 48 hours thanking them for their time, and asking some follow up questions. They might answer the questions themselves, or they might direct you to someone else who can further help you. The more correspondence you have, the better your connection will be! This can be the doorway to a job, an internship, or just some professional advice!

Meetings with Alumni

Colleges keep meticulous track of their alumni. Often times, schools have records open to their students with information regarding who graduated with what major, where they’re living, what they’re doing today, and how you can contact them. This is a goldmine of connections! Find a few people in your area who graduated a few years ago, or perhaps many years ago, with a career you would love to have! While sending them an email or giving them a call may seem a bit scary, chances are, they’ll be more flattered than anything! Who wouldn’t want to grab a cup of coffee with someone who admires what they do?

Internships and Summer Jobs

If you’re lucky enough to score an internship or a summer job that relates to your field, get to know as many people as you can, as well as you can. Make a good impression. Ask a lot of questions. Demonstrate your knowledge and interest for your field. When your summer or internship ends, make sure that you keep in touch. Even if you decide that where you worked or interned isn’t exactly what you want to do, these people might have the ability to point you in the direction of where you want to go!

Don’t forget that you can also make connections completely on your own without having to attend a fair or land an internship. If there’s a company you’re just dying to work for someday, send someone from that company an email. If there’s a person you greatly admire for their achievements, take it upon yourself to make contact with them. It’s truly that easy! Even if you don’t hear back, the possibility of starting a relationship that could get you a dream job is a risk worth taking!

How to Use or Lose with Social Media in the Job Search

Just about everyone today has taken part in social media through Facebook, MySpace, LinkedIn, Twitter, YouTube, Google+, and that’s just to name a few! Our generation began leaving personal internet footprints as teenagers. In the words of comedian Pete Holmes, “You shouldn’t be able to reach millions of people when you’re that young, because that’s a permanent record. How is anyone ever going to run for president? In fifty years, there’s just going to be a trial like, ‘Senator O’Neil? Who is ONeily19?’” It’s kind of scary when you think about it, especially when it comes down to things like finding a job.

According to an article published in 2011, 53% of employers research potential job candidates on social networking sites, and over a third were able to find discrepancies between  a resume and an online profile, indicating that the information that had been provided to them was not entirely truthful. On the opposite side of things, according to a study done in 2010, over fourteen million people found their last job by using social media for networking purposes.

So how can today’s job seekers successfully land a career when social media plays such a large role in the hiring process? Check out these tips on how to use or lose with social media!

Use: Make your online accounts professional by refraining to provide a political and religious identity (unless your career is in one of those fields) as well as a relationship status. You may also want to remove anything that could give too much light onto your lifestyle. You want your employer to see you without having their judgments clouded with your kitchen’s cleanliness, or whether or not you’re living with your significant other.

Lose: Don’t leave comments, videos, or pictures displayed that may be seen as questionable. Even if you did not write or post them, having them viewable on your account will not be what gets you a job.

Use: Make certain areas of your accounts accessible to the public. Employers appreciate when they can get some information about you that will push them in one direction or another.

Lose: Don’t completely privatize your accounts, as no information isn’t helpful to you. You also don’t want to completely publicize your accounts when they are used for personal purposes.

Use: Make the career side of you obvious to everyone. Others on your social media site should be well aware of what it is you do for a living, what you have accomplished so far, and what you are looking for.

Lose: Don’t provide details or aspects of your current or past jobs that should remain confidential. Don’t discuss your interviews, or speak poorly of your job.

Use: Google your name, and take measures to remove anything that you would not want others to see should they attempt to search you. Find ways to improve your search engine optimization.

Lose: Don’t leave old accounts and profiles active and viewable.