Posts Tagged ‘admission’

Mobile makes its way into students’ college searches, though e-mail continues to prevail

Categories: Admissions Advice

student digital media preferences

A new study by shows that students are researching information on college websites from their mobile devices, though traditional channels such as email are still relied upon most to keep students on track during their college searches.

The Cappex study of more than 2,000 class of 2011 and 2012 high school students, as well as 82 college admission officers, also shows that videos are more popular for college searching than blogs on college sites.

Specific findings from the study include:

  • 86 percent of 2011 high school grads prefer e-mail for initial contact from colleges
  • Just 19 percent of 2011 high school grads want initial direct contact from colleges by cell phone, though 32 percent prefer to continue a dialogue with college admissions reps by cell phone
  • 77 percent of 2011 high school grads prefer using a mobile-friendly version of a college’s website, while 23 percent would prefer to download an app from a college
  • Class of 2012 high school students are somewhat more receptive to apps: 35 percent would prefer to download an app
  • 34 percent of colleges surveyed said that they have created a mobile-friendly version of their website. Of those that have not yet created one, two thirds plan to create one this year
  • More than 85 percent of 2011 high school seniors prefer to learn about colleges through video tours and student videos, while just 6 percent are interested in reading college blogs during their college searches

“When it comes to communicating with colleges, students are more open than ever to using their mobile devices and cell phones, though colleges need to understand their preferences,” said Chris Long, president of Cappex. “For instance, students may not want to download an app from every college they are looking at, but they will visit a college’s website using their mobile devices.”

“Colleges need to be sure to set up mobile versions of their sites to cater to growing mobile use among students,” Long added. “Additionally, colleges should continue using tried and true methods such as e-mail to make it easy for students to keep track of their interactions with colleges.”

The white paper summarizing the study can be found at

Studying abroad: Is it Worth Leaving Your College Campus for?

Categories: College Life

093009_study_abroad-1Getting into your college of choice might be one of your proudest accomplishments.  Considering the time it took to find the perfect college for you, get the grades, score high enough on the ACT or SAT, send in all of your admissions materials and figure out how to pay for college,  is it really worth it to leave your college campus for a study abroad program?  An article in USA Today suggests that maybe staying on campus is as valuable, if not more so, than leaving campus for a foreign experience:

Remember high school? You spent days polishing your application essays and nights worrying about a rejection letter from the university of your dreams. You’re at that university now, paying a small fortune for the small class sizes, award-winning professors and diverse, gifted classmates that you dreamed about two or three years ago. And now you’re trying to leave?You have probably already started taking those advantages for granted. Unless you’re considering a semester at Oxford, you might be unpleasantly surprised at the academics at your host school. There’s a reason foreigners come to America’s universities – they really are the best in the world.

As budgets are cut, so are class schedules. Unless you’re in the biggest major on campus, there are classes that are offered very infrequently – classes that you’ll miss out on. It might be the seminar on women in journalism or on South American popular revolutions. Ever since the spring of my first year, I had been yearning to take a class on natural language processing (don’t ask – it’s really nerdy). I would have missed out on the chance to take that course if I had gone abroad. The kicker is that your junior year is when you start having enough priority to register for the classes that filled up when you were a freshman or a sophomore.

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5 Ways to Network and Make Friends in College

Categories: College Life

college-friendsIf you’re a high school senior, you have less than a semester left of school and your highly anticipated start of college is on the horizon.  After spending 4 years in high school, you might want to prep yourself for the changes you’ll experience going away to college.  And one of the biggest changes is making new friends.

This post from the Uloop blog gives college students 5 easy ways to network and make friends in college:

Switch It Up
Although it is very easy to be a part of the same organizations that you have been a part of for your entire life, it is more beneficial to branch out to various organizations that have different backgrounds, connections, and client bases than your own. For example, even if you are not politically driven it may be rather prudent to join Young Republicans, Campus Democrats, etc. Or on the flip-side, if you have been a part of a politically affiliated organization for a long time, then maybe you should switch it up and join the Adventure Club or Fencing Club. By doing this, your face and name gain recognition across demographics.

Approach the Unfamiliar
Oftentimes people get so wrapped up in their own lives that they forget that there are six billion other people on the planet. Yes, friendships are amazing, especially the lifelong ones. However, someone that you have known since pre-school will not vanish if you do not hang out with them for a couple days. Be approachable and approach those that you don’t know. For example, if someone is wearing a shirt that says “Combat Airsoft” you may feign interest in order to spark a conversation which could lead to a friendship. No one ever got anywhere by staying in their shell, and neither should you.

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